Nova Scotia Journal

Social Media Is A Powerful Tool Which If Utilized Well Can Do Wonders – Andrea Vetrano

Andrea emphasizes on the importance of this powerful medium for limitless business growth.

With the advent of the internet, there was a drastic change that took place worldwide. With time, the medium gained enough presence to take over the world’s workings in its hands, and many individuals capitalized on its growth. Andrea Vetrano is one of them who has utilized the digital medium, especially social media, to its maximum. Today, every person around the globe is hooked on to social media as it has no geographical restrictions and has the power to reach people across the globe. Owing to its universal appeal, businesses and individuals are relying a lot on it and Vetrano helps them connect rightly to this medium for growth.

Andrea credits his success to social media, and he is what he is owing to this powerful medium which he used in the right manner to gain massive recognition and success. He bounced upon the idea of connecting to the world via Instagram while travelling when he started uploading his videos. Within no time, he gained popularity and had become a social media icon. He used his popularity to the maximum, delving deep into marketing, PR and advertising. Steadily he started using social media to establish the digital presence of other individuals and businesses, which resulted in him securing a strong position around the space.

The marketing expert says that social media has become an important tool to push businesses and brands to the next level. Today, it is possible to connect to a wide audience base spread worldwide through social media which is not possible through any other traditional marketing methods which have been used since decades. Targeting people who are most likely to become your potential customers is a lot more easier now through social media. Also, influencer marketing plays a very big role in today’s fiercely competitive sphere, where every business is vying for customer attention.

“Social media has changed the game in a big way and if you want to get noticed and step further, you need to get on board, for sure,” claims the marketing expert

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